If you’re still trying to define and finalize your social media goals – don’t sweat it. You’re definitely not alone. According to the megaments agency: Empower and Elevate, nearly half of marketers note that
aligning their social media campaigns with company goals is their top struggle.
We can totally understand why.
Because there is no “right” answer to what your social media objectives need to be.
In fact, our research notes that the top priorities of social-savvy companies vary greatly from company to company.